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with you
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HotSports Nigeria Limited is a creative marketing company boasting over 20 years business experience with its key competencies being SPORTS MARKETING and MEDIA CONTENT DEVELOPMENT & PRODUCTION.

Our flagship programme, HotSports Network is the longest running independent sports programme on Nigerian television.

About Us
About Us

We’ve had exclusive rights to live broadcast and transmit the German Bundesliga, the Italian Serie A, European FIFA World Cup qualifiers, FIFA U-17 World Cup, FIFA U-20 World Cup, AFCON 2019, and the ICC Summer tournament.

We have since inception, become renowned as an organisation fuelled by passion for ideas generation and value-adding relationships with our clients.

HotSports Nigeria Limited has provided activations for leading brands around major continental and global sports events.

Our History


We have since 1998 structured Official Partnership deals with consumer goods and Telcos with the Nigeria Football Federation.

1998 - 1999

Between 1998 and 1999 HotSports solely organized and provided media consultancy and television coverage for the Hockey Federation of Nigeria’s fund raising in honour of their patron, Gen JT Oseni and realized sums in excess of N8million.

2000 - 2007

Since the commencement of the relationship between the Nigeria Football Federation (NFF) and TomTom, Peak and Samsung as official sponsors of the national football teams, HotSports has continued to provide consultancy services to all the brands in the exploitation of their properties.

2007 - 2009

For a period of two years, 2007 – 2009, the company provided television coverage for the popular Glo Premiership League. Towards the end of 2010, HotSports put together the Nigeria’s 50 Glorious Football Moments for Guinness Nigeria Plc’s in-bar promotion.

2009 - 2010

Between November 2009 and May 2010, Peak Soccer Moments, a 30-minute weekly world class soccer show was produced for Peak Milk.


In May 2010, HotSports successfully carried out an activation for Cadbury Nigeria Plc tagged Believe in the Super Eagles and aimed at garnering support for the senior national team during their World Cup campaign in South Africa. The activation recorded unprecedented acceptance among soccer fans who trooped out in large numbers to be part of the campaign.


In 2011, HotSports was signed on as marketing consultant for the 21st Quadrangular Games involving 4 foremost family clubs in Lagos. The company brought on UAC of Nigeria Plc and other corporate organizations as sponsors.


HotSports was commissioned in 2012 by the Local Organizing Committee of the 2012 National Sports Festival, Eko 2012, as marketing consultants.


HotSports’ efforts and clout in the industry brought multinationals such as Nigerian Bottling Company (NBC) and UAC of Nigeria Plc on board as official partners of Eko 2012, with each supporting the festival with N10million inclusive of company products.

Our Specialty

About Us
  • Brand marketing through the use of
    sports and sporting platforms
  • Creative ideation and development of
    audio-visual and media content for brands and businesses
  • Sports sponsorships and sponsorship
  • Brand/ promotional/ sponsorship
  • Relationship management for brands
    interested in sport affiliations and
    professional bodies

Projects We've Worked On

Renee Fields

Glow Premier League Excitement

Naomi Ordaz

Guinness Action Diary

Roberta Ramirez

Guinness Action Diary

Fine Folks We’ve Worked With

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